top of page
Collage portrait of hard working person climb ladder up huge hand point finger fly crumple

Making
an
Impact

Elevating Brands, Empowering Success

Welcome to my marketing portfolio, a showcase of creativity and proven results. Throughout my career, I've had the honor of working with a diverse range of clients and companies, each with its unique story and vision.

Mental Health Initiative 

Project Highlights
  • Led strategic branding, content strategy, and development initiatives.

  • Produced compelling visuals and content across various mediums, including. presentations, reports, website, email campaigns, and social media.

  • Implemented a targeted social media strategy aligned with the companies content strategy.

HSK Lucerne English School

Project Highlights
  • Crafted compelling and engaging content that resonated with the target audience for the website and promotional materials.

  • Increased website traffic through the creation of high-quality, SEO-friendly content.

  • Improved conversion rates by delivering content that effectively communicated the value proposition to customers.

  • Conducted thorough research to stay informed about industry trends and customer preferences.

LIVINGIN LUCERNE PubLISHING HOUSE

  • LinkedIn
  • Instagram
  • Facebook
Project Highlights
  • Editor-In-Chief for the LivingIn Publications - Books, Magazines and eBooks.

  • Oversaw editorial projects from start to finish, meeting timelines and objectives effectively.

  • Conducted in-depth research to support editorial projects and ensure accuracy.

  • Strategized and implemented digital marketing campaigns across diverse channels.

  • Developed a Digital Marketing Strategy for the the LivingIn Association.

Toyota (GB) PLC

Project Highlights
  • Managed production of marketing materials for Dealer Network, supporting quarterly tactical campaigns across press, radio, digital marketing, DM, and POS.

  • Led re-launch of regional press to align messaging with National Advertising.

  • Project managed the creation of new style POS posters reflecting Toyota's brand values.

  • Organized UEFA Cup promotion & event for 2008 final.

"Rachael has been a vital support in the development of the marketing of the Mental Health Initiative. Her vision and eye for content development has taken this project to another level. She is a pleasure to work with. Whether developing print, copy, or social media campaigns her know how and polished products stand out"

 

Dr Brandi Eijserman, Founder, Mental Health Initative

mental health logo.jpg
HSKMAINLOGO.png
download.jfif
1645804227659.jfif
R.jfif
bottom of page